Eff Yoo – “Alpha Mega” (@OGeffyoo)

Posted up on the corner in his native Queens, slick-talkin’ rapper Eff Yoo is an animated lyrical pimp dishing out clever wordplay and bravado in his new video for “Alpha Mega”.

It’s the third set of visuals off his recently released “The Eff Word” project and his third portrayal of a specific character. In the title track video, he was a local tour guide for unfamiliars, while “God Hates Me” found him playing out the life of a vengeful priest. For “Alpha Mega”, he dons a mink coat and red fedora to look fly as he spits his verses over the smooth, sample-flipping instrumental from Chicago’s Rediculus.

It’s not just his outfit that stands out, though, as Yoo’s bars are complemented by the work of artist, Edgar Zavala. So as the Queens rapper says he should get enshrined in granite sculptures when he dies, or that he’s sharper than a jagged spear, you see those images in their animated glory.

“Alpha Mega” stems from Eff Yoo’s “The Eff Word” LP, which is produced entirely by Rediculus. The eleven track effort is now available to both stream and purchase via the Soundcloud player below.