Net-A-Porter Is Taking A Dive Into Social Networking

Photo: Net-A-Porter

Net-A-Porter is ready to take the fashion game by storm!

Amidst big news of the online retailer merging with Italian company, Yoox, it looks like the e-commerce site has found another way to keep the attention of its customers – this time, in the form of it’s very own social network application.

Taking an even bigger leap into the world of technology, the virtual retailer has unveiled its newest venture: “The Net Set.” The social shopping network aims to merge the capabilities of Instagram with a luxury shopping experience, so that customers can interact with the latest trends as well as purchase their favorite goods.

Launching May 13, the application will work on iPads, iPhones and even the Apple Watch. But if you want to get your very own experience of the luxury community, we have to advise you that it’s by invitation-only. Leave it to Net-A-Porter to make things exclusive! Daily shoppers, style personalities (and we’re hoping a few brands, too!) will be able to like, comment and share posts ranging from street style shots to their favorite products.

If you ask us, the new application is serving a vibe similar to Pinterest. But with Net-A-Porter’s touch, we’re ready to expect so much more! Either way, to celebrate the launch of the new community, we decided to give you a peek of a few must-have pieces we’re coveting from the site. Who knows, maybe we’ll be purchasing them through The Net Set.

Check out some of our spring must-haves from Net-A-Porter on the pages ahead.

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