What You Should Know About The Updated Yeezy Boost 350!

2015 CFDA Fashion Awards at Alice Tully Hall, Lincoln Center - Arrivals Featuring: Kim Kardashian, Kanye West Where: New York, New York, United States When: 02 Jun 2015 Credit: Andres Otero/WENN.comPhoto: Andres Otero/WENN.com

 

Kanye West stans who didn’t get their hands on the original Yeezy Boost trainers or didn’t have the thousands of dollars to buy it off of eBay — don’t worry, you’ll be able to get a new style that drops next week.

For those unfamiliar, the Roc Nation super-producer and rapper left Nike in dramatic fashion only to join Adidas in a much ballyhooed shoe collaboration deal. West, 38, pulled a Beyonce Knowles quickly as he announced the release of the Yeezy Boosts via his yeezy.supply website. The shoes instantly flew off the digitized racks, selling out in 10 minutes, as there were only 9,000 pairs available through the Adidas smartphone app.

West is following up on that success with a second sneaker dubbed the Yeezy Boost 350, and here’s what you should know about the highly anticipated sneaker:

The Adidas-exclusive product is a low-top sneaker, with the upper composed of the company’s patented Primeknit tech, which lends itself to a monochrome style. Saddling the Boost sole, the 350 blends West’s fashion intuition and the latest technologies from the German multinational corporation. The breakthrough material represents the digital engineering craft of Adidas technicians, as the Yeezy Boost 350 is said to provide the ultimate comfort and responsive support.

Kanye West’s well-documented foray into the fashion world has its fair share of ups and downs, but it is no secret that his take on athletic wear is supreme. From his “Air Yeezys” to these Yeezy Boost 350s, Yeezus’ modern take on improving man’s foot game is clean, green, and plain mean for anyone wishing to cop. As stores from Finish Line to Pac Sun have confirmed that they’ll be carrying the shoe upon its release on June 27, impatient shoe fiends can skip the line by reserving a pair through the Adidas Confirmed app.

The Yeezy Boost 350 is expected to run less than the original pair, costing about $200 dollars, and will also be accessible in New York, Los Angeles, and Chicago via Adidas.com/Yeezy. The Adidas app will launch to a staggered schedule, but fans in the United Kingdom will be able to cop it for £150.

[via Yahoo]

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