Boohoo Launches First Ever Plus-Size Line And It’s AMAZING
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- March 11, 2014
We’re still scratching our heads as to why retailers haven’t caught on to the fact that curvy girls are practically begging to spend their money on cute clothes that fit them. That is why we’re so happy that one of the biggest online retailers in the UK, Boohoo, is offering a plus-size range of their affordable clothing options.
Boohoo is known for their fashion-forward pieces that are designed to be flattering for all body shapes and this line is no different. Featuring flirty pastels, bright florals and refined hemlines, the new line is so accessible we want every piece!
Katie Curran, Boohoo’s senior PR manager, spoke to Refinery29 about the company’s newest style endeavor. “Fashion is all about expressing your personality, no matter what your size,” she said. “And, so, developing a plus-size collection was a natural progression and one that the customer is really excited about.”
The new Boohoo plus-size line will accommodate women’s US sizes 12 to 20 (UK sizes 16 to 24) and is available online now! Check out or favorite looks on the next pages and get over to Boohoo, what are you waiting for?
Photo: Boohoo
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