Sarah Jessica Parker Adds ‘Jean Queen’ to Her Résumé, Is the New Face of Jordache

Sarah Jessica Parker is an icon of many things — shoes, impeccable curls, perfectly delivering the line “I couldn’t help but wonder,” and now she’s joining the ranks of the world’s greatest Jean Queens as the new face of Jordache. (A reminder: Heidi Klum and Elizabeth Hurley are both former spokesmodels for the brand.)

Sarah Jessica Parker StyleAnthony Behar/Sipa

According to a report in WWD, Parker will front the denim brand’s new online-exclusive collection, The Jordache Look, which Sex And The City fans will be delighted to know is filled with tons of ’70s and ’80s-inspired looks. (Think: Flashback Carrie styles like acid washes and high-rise silhouettes.)

RELATED: Sarah Jessica Parker Really Loves Doing This To Her Jeans

Now, if you’ve only been paying attention to SJP on the red carpet, denim modeling might not seem like a likely gig for the actress, but let us tell you, girlfriend loves her jeans. “I’ve been a fan of Jordache for many years,” she told WWD. 

Check out any street style shot of her strolling around N.Y.C., and you’ll see just how creatively she styles them too. (You didn’t expect her to just put them on and go, did you?)

SJP as a denim spokeswoman: What do you think? Surprised? Intrigued? Will you be checking out the new collection? Weigh in with your thoughts in the comments.

RELATED VIDEO: See Sarah Jessica Parker’s Style Transformation

–Lindsay Schallon

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